By Solomon Silver

The latest marketing offering from Panasonic has cameras in several different levels of performance. These camera categories are high zoom, stylish, tough, advanced stylish, and creative. Though each category is supposed to offer different capabilities, the cameras in them overlap.

If you have ever wanted to take your camera into the water, or ski with it, or go rafting with it, then the tough camera from Panasonic may be a fit. It is a weather proof digital camera that can still capture sharp images with the image stabilization feature. This is a superior offering to the competing Olympus line.

Combining both style and features, the Advanced stylish cameras from Panasonic give a little something to every type of photographer. The point and shoot photographer will find the size appealing, while the more sophisticated shooter will enjoy the 18x zooms offered on some models. Better still, these cameras have video to capture all the energy of the scene.

Even a camera with great exposure control is of little use when the object is too small to be seen. Panasonic's high zoom models are the answer. With 18x plus magnification and 27mm wide angle, almost any situation can be handled without changing lenses. The DMC FZ35 is a good example of this technology, with an 18x optical and 4x digital zoom

As small, pocket level cameras, the stylish models suit the party photographer well. They have flashes, some video capability, the anti-shake feature, and enough auto exposure adjustment to generally produce quality photos. More importantly, they also can take video for adding multi-media to a web site.

One of these categories of camera is likely to meet the needs of almost any level of photographer. Panasonic has complicated selection a bit, but a brief cruise through their camera line-up will reward one with a solid performer.

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