By Jeremy Bayston


Nikon Have enjoyed a flurry of launch activity over the last couple of years, and despite an earthquake and tsunami, have managed to lead the way in high calibre, accessible technology. Their reputation for immaculate picture quality and innovation has been enhanced by the launch of the J1 ( and J2) V1 at the Pro-sumer end of the market and the D4 and D800 at the top end.

The D7000 has only been out for a couple of years and already their is talk of upgrading it to the D7100. This indicates how fast technology is moving at the moment and how user expectations are rising month by month. The basic specs for the D7000 are very impressive, but smaller and cheaper cameras are already competing with it.

A 16MP file size is decent enough and was welcomed at the D7000 launch but now, as the D3200 offers 24MP and the D800 a massive 36MP, 16 seems pretty second rate. Whilst the Pro might need 1/8000 shutter speed, the rest of us will rarely want to push it beyond the more frequently available 1/4000.

Burst speed is another key influencer with camera buyers. The D7000 can call itself an action camera, offering 6 FPS, but I guess many will be prepared to accept a slower speed of say 4FPS if the price is right. And many of those cheaper bodies now available can manage 3-4 FPS.

Again ISO is flexible enough - 100 to 6400 as standard settings - but with the Nikon D4 able to shoot in almost complete darkness, more is expected.

Although the term 'Full HD' is a variable standard, many cheap cameras offer high definition video. The external Mic and stereo sound are often an afterthought for photographers who are just going to edit their footage to a soundtrack.

So whilst the Nikon D7000 is an excellent camera in it's own right - flexible, versatile and with great image quality - it simply doesn't deliver to the headline benchmarks. the D7100 will have to be faster, offer bigger files,and wider ISO range to capture the public imagination again




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