By Paul May


Movies are said to reflect society but it itself is quite influential and has deep impact on the minds of the audience. People persistently pursue movies and carry it over with them in their routine lives through facilities such as the Bollywood mobile websites and the cell phone widgets. Either deliberately or unintentionally, we ultimately carry a lot of factors from the movies into our day to day lives.

Because their revered movie star is the ambassador for a firm, people buy the car, mobile or clothes made by that firm. Moreover, Indian cinema affects people through a lot of other ways too. Moreover, we adopt the trendy clothes and style of the stars in the mainstream movies. Also, these are just some of the numerous obvious as well as not so obvious ways through which Bollywood influences us.

Socially relevant cinema like Babul that tackles the issue of widow-remarriage and Kabhi Khush Kabhi Gham that emphasizes India's cultural norms requiring children to value their parents, suggests that Indian cinema goes beyond entertainment. Rang De Basanti addressed the very sticky and political issue of MIG crashes that was conveniently sidelined. After the release of the movie, public asked for straightforward answers.

Several movies, particularly those made by young directors like Madhur Bhandarkar and Prakash Mehra have small or medium budgets and highlight the need for revamping our society. They not just make us re-evaluate the institutional framework but even spread understanding about our duties and rights that are usually not known, in spite of state run campaigns. Bollywood movies even act as revealers for the viewers by exposing numerous political as well as social controversies in many movies, for example, in Gulaal and Rann.

The new age Hindi movies have more arduously begun experimenting with new topics that are closer to our society. Hence, when your son goes to watch 3 Idiots and returns and tells you that he is not interested in engineering degree, you would understand the entry of Bollywood mobile in the social fabric of the nation.




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